Summary:
This chapter discusses cognitive dissonance, which is the possession of 2 conflicting ideas. To study this further, a doomsday cult was infiltrated to see their reactions of the world not coming to an end. The subjects grasped at the idea of doomsday even after it had been disproves. This shows that people will go to great lengths to make themselves think something when they know it is not true.
Discussion:
I found this article incredibly insightful because it made me think of the constant cognitive dissonance I have. I always try to convince myself other wise of things and try to reason with my self. I enjoyed this article very much.
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